Topping-out ceremony at SOMAG

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SOMAG AG Jena

New company building

On 22.05.2023, SOMAG AG Jena celebrated the topping-out ceremony in the completed shell of the new company building. With the expansion of the space, the company lays the foundation for personnel growth. The space was already acquired at the end of 2016.

The new building offers decisive advantages, explains Schreiber: “We can optimize our entire processes, as we can completely configure the building to our needs and design the workplaces to suit specific tasks.”

Particular attention is being paid to expanding the test capacities of the Gyro Stabilization Mounts. Previously, SOMAG had to use external resources for this. The disadvantages – renting in test laboratories is associated with high costs and waiting times.

“With the expansion of our product portfolio, the frequency of tests has also increased. With the acquisition of a hexapod and the establishment of an in-house EMC laboratory, we are more flexible and can consistently increase the quality and performance of our stabilization platforms,” says Schreiber, explaining the layout of the new space.

The fact that this project could be started despite the pandemic is due on the one hand to the good economic management of the last few years, and on the other hand to the fact that the company has come through the Corona period without any damage: “We have been able to maintain our production and generate constant sales. We would like to take this opportunity to thank our entire team, who have shown great commitment in supporting all the necessary measures to contain the pandemic”, says Schreiber.

CEO Andreas Steps is certain that the new building will also have a positive impact on the sense of community within the company: “At present, some of the staff work in the main building and the rest in an adjoining building. It is important for the spirit of innovation and teamwork to unite all employees under one roof again, where they will find optimal working conditions. At the same time, we are creating the conditions for further growth in terms of personnel in order to meet the constant demand for our devices”, Steps concludes.


Once all the construction work has been completed, a total of 1700 square meters will be available for up to 50 employees – twice as many as before. As with all SOMAG AG Jena company buildings, the aspect of environmental protection has been considered from the very beginning.A generously dimensioned photovoltaic system on the roof of the new company building will enable an almost self-sufficient power supply in the future.

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Thuringian world market & technology leaders

SOMAG AG Jena awarded as Hidden Champion

SOMAG AG Jena was awarded as Hidden Champion – Thuringian world market & technology leader. The project is a joint initiative of the Thuringian Ministry of Economics and the Thuringian State Development Corporation. In comprehensive research, almost 90 high-performing companies were identified across all sectors, which are convincing with their products and services in Germany, Europe or worldwide.

Sebastian Schreiber, CTO at SOMAG comments: “We feel very proud and honored to have been recognized as one of 89 Thuringian world market and innovation leaders!”

The award was presented on March 03, 2023 by the Thuringian Minister of Economics, Science and Digital Society, Wolfgang Tiefensee, and the Managing Director of LEG Thüringen, Andreas Krey, during the first Thuringian ChampionsMeet, a kick-off event introducing the campaign.

The keynote speaker at the launch event was Professor Hermann Simon, who coined the term “Hidden Champion”. Hermann Simon is an entrepreneur, management consultant, professor emeritus of economics, author and speaker. In his presentation, he addressed the question of what characteristics distinguish Hidden Champions. According to his definition, these are medium-sized companies that are number one, two, or three in the global market, or number one on the company’s continent, determined by market share. They have an annual revenue of less than €5 billion and a low level of public awareness. This is because the vast majority of these companies do not deal in consumer goods but focus on industrial goods. Hidden champions also focus on their market niche, which they serve worldwide, and each of them achieves superior know-how and a high level of production depth in their rather narrow field. Furthermore, the area of research and development plays a major role, as companies can only achieve and maintain a top position through constant innovation. Hidden champions spend twice as much on research and development and register five times as many patents as the industry average. The focus on customer proximity is another characteristic of these companies. The innovations must provide the customer with a benefit, a real added value. 38 percent of the employees of these companies have regular contact with customers, compared with only 8 percent of well-known large German companies.

Find out more about the campaign and the winning companies here: https://www.hidden-champions-thuringia.de/en/

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